Google Display Advertising · Pretoria
Programmatic display campaigns across the Google Display Network. Audience targeting, creative production, remarketing and brand-safe placements for South African businesses.
Reviewed by Cobus van der Westhuizen, Google Ads Certified CEO, Juicy Designs. Updated .
Sources: Google Display Network Guide | Think with Google
Three disciplines. One studio.
Massive reach, precision targeting, and powerful remarketing three core pillars that drive every Google Display campaign we run.
Over one million websites, apps and videos across the Google Display Network. Your brand reaches potential customers wherever they browse, at a fraction of traditional media cost.
Learn moreAudience interests, in-market segments, demographics, contextual placement, and custom intent. Show ads only to people most likely to engage with your brand and convert.
Learn moreRe-engage visitors who left without converting. Serve them tailored display ads across the GDN to keep your brand top-of-mind and bring warm prospects back to convert.
Learn moreWhat We Do
Full-service GDN campaign management strategy, creative, targeting, optimisation, and reporting. Every campaign built to deliver measurable brand impact and qualified leads.
Goal-aligned display strategy covering audience definition, messaging approach, creative direction, placement targeting, and budget allocation across the Google Display Network. We research your target audience segments, analyse competitor display activity, and map a campaign blueprint that connects brand awareness to lead generation. Every rand is allocated before we go live, not after it's spent. Success metrics are agreed upfront so we're always optimising toward what matters to your business — from R4,000/mo + VAT — see full pricing.
See packagesSegment audiences by interests, in-market behaviour, demographics, purchase intent, and custom audiences built from your first-party data and competitor URLs. We layer audience signals — affinity, in-market, custom intent, and similar audiences — to pinpoint people most likely to convert. Contextual targeting ensures ads appear on relevant pages, while topic targeting expands reach without losing relevance. Your message reaches the right people, not just a lot of people — included in all plans — see full pricing.
See packagesCompelling responsive display ads across all required Google sizes and formats, produced by our in-house design team who understand both brand aesthetics and ad performance. We create multiple headline and image variants to let Google optimise delivery toward the highest performers. Static, animated, and HTML5 formats are available for campaigns that require premium impact. Continuous A/B testing cycles refresh creative before fatigue sets in — from R4,000/mo + VAT — see full pricing.
See packagesRe-engage website visitors who didn’t convert by building segmented remarketing lists based on page visited, time on site, funnel stage, and recency. Someone who viewed a product page receives different messaging to someone who started a quote form and abandoned it. Sequential display campaigns guide warm prospects through the decision process until they’re ready to buy. Frequency capping prevents over-exposure — from R12,000/mo + VAT — see full pricing.
See packagesOngoing placement exclusions to remove low-quality and irrelevant sites that waste budget without converting, combined with bid adjustments by device, time of day, and audience segment. We review placement reports weekly, build and maintain exclusion lists, and adjust creative frequency to prevent ad fatigue. Every optimisation cycle is documented so you can see how performance improves month on month — included in all plans — see full pricing.
See packagesTransparent monthly reports covering impressions, unique reach, frequency, click-through rate, view-through conversions, and cost per acquisition — broken down by placement, audience segment, device, and creative variant. We connect GA4 and Google Ads to attribute view-through conversions accurately, so brand awareness spend is justified with real business outcomes. Monthly strategy calls cover what worked, what changed, and the plan for the next 30 days — included in all plans — see full pricing.
See packagesHow we work
A clear, four-stage process that takes you from strategy to scaled results with full transparency at every step.
Understand your business, target audience, and competitive landscape. Define campaign goals, targeting approach, creative direction, and success metrics before any budget is committed.
Design compelling display ads in all required formats and sizes. Develop responsive display ad assets with multiple headline and image variations. Test messaging angles before full launch.
Go live across targeted placements and audiences. Monitor performance daily, exclude low-quality placements, adjust bids, and refine creative. Frequency cap to prevent audience fatigue.
Identify winning placements and audience segments. Scale successful tactics and expand creative testing. Monthly strategy reviews to compound reach and ROAS through continuous iteration.
Monthly performance reports with plain-language insights. Rankings, traffic, and conversions tracked. We keep optimising until you dominate your target keywords.
What makes us different
Display advertising is more than banner impressions. We connect every creative to a business outcome so you know exactly what your brand awareness investment delivers.
Our design team creates display ads that actually get clicked. Responsive display ads with multiple headline and image variants, tested continuously. You don’t need a separate creative agency.
No black-box reporting. You see every placement, every audience segment, every creative variant, and every conversion. Monthly reports in plain language no jargon, no vanity metrics.
Full Account AccessWe know which placements perform in the South African market, which audience signals predict SA buyer intent, and how to avoid low-quality local inventory. Your budget stays out of the long tail of wasted clicks.
Frequently asked questions
Straight answers about Google Display Advertising in Pretoria. No jargon, no runaround.
Google Display Advertising places your ads across over one million websites, apps and videos in the Google Display Network. It positions your brand in front of potential customers while they browse content they already enjoy, building awareness, driving remarketing, and generating leads at a scale impossible through search alone.
Contextual targeting places your ads on pages that relate to your product or service. Google matches your keywords and ad content to relevant page content, for example showing a solar panel ad on an energy news article. This ensures a relevant audience sees your message without relying solely on user behaviour data.
Audience targeting shows your ads to specific people based on their browsing behaviour, interests, demographics, and purchase intent, regardless of what page they’re currently viewing. We use in-market audiences, affinity segments, and custom intent audiences built from your keywords and competitor URLs to reach the most relevant people.
Search Ads target people actively searching for your product or service (high intent, lower volume). Display Ads reach a much larger audience passively browsing content (lower intent per impression, but massive reach). They work best together: Search converts existing demand, Display builds new demand and re-engages past visitors.
Our management fee starts from R4,000/month. Ad spend (paid directly to Google) is separate. We recommend a minimum of R3,000-R5,000/month in media budget for meaningful reach and data. The right budget depends on your industry, geographic targeting, and campaign goals. We’ll advise during your free audit.
Yes. Remarketing is one of the highest-ROI applications of the Display Network. We build segmented audience lists from your website visitors and serve them targeted display ads across the GDN. Visitors who’ve viewed specific product pages, spent significant time on your site, or abandoned a quote form get different, more targeted messages.
We track impressions, reach, frequency, click-through rate, view-through conversions, and cost per acquisition. Monthly reports break down performance by placement, audience segment, device, and creative variant, giving you full visibility on where every rand goes and what it delivers.
Client results
Here's what Pretoria businesses say about our Google Display Advertising work.
3.8x ROAS on remarketing in 60 days
“We had significant website traffic but terrible conversion rates. Juicy set up a proper remarketing campaign and within 60 days we were seeing 3.8x return on our display ad spend. The audience segmentation was the key: different messages for different visitor types made a huge difference.”
Brand awareness up 280% in Gauteng
“We needed to build brand recognition fast before a product launch. Juicy ran a targeted display campaign across Gauteng and within three months brand recall in our survey doubled. The creative was excellent. Our team actually got compliments from customers who recognised our ads from around the web.”
Cost per lead cut 55% vs previous agency
“Our previous agency was burning R30K per month on display with almost no qualified leads. Juicy overhauled the targeting, excluded hundreds of low-quality placements, and rebuilt the creative from scratch. Same budget, 55% lower cost per lead, and the leads were actually relevant to our business.”
Trusted by
From e-commerce and SaaS to services and retail, we run Display campaigns for ambitious South African brands.
Credentials
Every platform. Every certification. One Pretoria team.
Google Partner
Certified Google Ads & Display partner
Display Certified
Google Display & YouTube certified
GA4 Certified
View-through conversion tracking
In-House Design
Creative production & testing
Full Transparency
No hidden markup, full account access
POPIA Compliant
SA data privacy aligned
10+ Years Experience
Proven paid media track record
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Serving South Africa
Juicy Designs is Pretoria-based and works with businesses nationwide. Explore Google Display Advertising in your city:
Pretoria: Google Display Advertising Pretoria
Johannesburg: Google Display Advertising Johannesburg
Cape Town: Google Display Advertising Cape Town