Marketing Training

MARKETING TRAINING

Practical marketing workshops and training that upskill South African teams to run their own campaigns with confidence. SEO, social, ads, and content, taught by practitioners who do this daily. Marketing training from R3,500/workshop.

Juicy Designs delivers practical marketing training and workshops for South African businesses, teams, and individuals, covering SEO, social media, paid advertising, content marketing, and analytics. Our training is taught by working practitioners, not career trainers, so what your team learns is current, hands-on, and immediately usable. We run in-house workshops at your premises, online sessions, and tailored programmes built around your team's specific gaps and goals. Marketing training starts from R3,500 per workshop and scales with session length, group size, and whether you need a one-off workshop or an ongoing programme. Topics include search engine optimisation, Google and Meta advertising, social media strategy and content, copywriting, email marketing, and marketing analytics. Founded in 2015, Juicy Designs holds a 4.9 star Google rating across 214 reviews and has trained teams across 64 plus client engagements. Workshops are booked flexibly with no long-term contract, and every session includes practical exercises and take-home resources your team can apply immediately.

Every topic we train on

Six training topics. One practitioner team

From SEO foundations to advanced paid advertising, taught by the people who run these campaigns for real clients every day.

SEO Training

Practical search engine optimisation training: keyword research, on-page optimisation, technical SEO basics, local SEO, and content that ranks. Your team learns how search actually works and how to improve your own rankings, with hands-on exercises on your real site. The most cost-effective skill to build in-house. SEO workshops from R3,500.

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Paid Advertising Training

Hands-on Google Ads and Meta Ads training: campaign structure, audience targeting, budgets, bidding, creative, and reading the data. Taught by our Google Ads certified team, where clients average a 4.8x return on spend. Your team learns to run profitable campaigns rather than burning budget on guesswork.

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Social Media Training

Social media strategy and content training across Instagram, Facebook, TikTok, and LinkedIn: content planning, what to post and when, community management, and turning followers into customers. Your team learns to run a consistent, on-brand presence that actually supports the business, not just vanity metrics.

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Content & Copywriting Training

Practical writing training for marketing: headlines that get clicks, copy that converts, blog and SEO writing, and a repeatable content process. Good writing is the cheapest marketing leverage most businesses ignore. Your team learns to produce content that earns attention and drives action, with templates and frameworks to reuse.

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Email Marketing Training

Email and automation training: list building, segmentation, campaign writing, automation flows, and the metrics that matter. Email is still the highest-ROI channel for most businesses, and your team learns to run it properly, from welcome sequences to win-back campaigns, using tools you already have.

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Marketing Analytics Training

Make sense of your data: GA4, Google Search Console, ad platform reporting, and how to turn numbers into decisions. Most teams collect data and never use it. We train yours to read the metrics that matter and act on them, so your marketing improves on evidence rather than opinion. Read more in our guide to marketing strategies for small business.

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How we work

Practical, tailored, immediately useful.

Here is what arranging marketing training with Juicy Designs looks like from first conversation to a more capable team.

  1. Assess & Scope

    We discuss your team's current capability, gaps, and goals, then recommend the right topics, format, and depth, a single workshop or a structured programme.

    Pre-training
  2. Design the Curriculum

    We build the session content around your business, using your real campaigns, site, and data as the teaching material, so the learning is directly relevant.

    Pre-training
  3. Deliver the Training

    Hands-on workshops at your premises or online, with practical exercises, real examples, and plenty of time for your team's specific questions.

    Session
  4. Resources & Take-Homes

    Every session comes with templates, checklists, and resources your team keeps, so the learning sticks and gets applied long after the workshop ends.

    Post-session
  5. Follow Up & Embed

    Optional follow-up sessions and coaching to embed the skills, answer questions as your team applies them, and keep building capability over time.

What makes us different

Why South African teams choose Juicy Designs for marketing training

Training by practitioners who run real campaigns daily. No recycled slide decks, no theory disconnected from results.

R3,500 Workshop starting point
64+ Client engagements
4.8x Avg. client ROAS
4.9 Google rating

Taught by practitioners

Our trainers run live campaigns for real clients every day, so what your team learns is current and battle-tested, not pulled from a course written three years ago. We teach using your actual site, ads, and data, so the skills transfer directly to your work. Theory disconnected from real results helps nobody. Ours is built on what works now.

Real practitioners

Founder-led, results-proven

Training is led by a team whose clients average a 4.8x return on ad spend, roughly double the industry norm. Founders Cobus and Wynand are Google Ads certified and a Meta Business Partner. Juicy Designs was founded in Pretoria in 2015 and is rated 4.9 stars across 214 reviews.

Founder-led

Built around your business

We do not deliver generic courses. Every workshop is designed around your team's real gaps and uses your own campaigns and data as the teaching material. Your team leaves with templates and resources they keep, and the option to layer in our digital marketing support. Booked flexibly, no lock-in.

Tailored

Frequently asked questions

Got questions?

Straight answers about marketing training in South Africa. No jargon, no runaround.

How much does marketing training cost in South Africa?

Marketing training at Juicy Designs starts from R3,500 per workshop. The exact cost depends on the session length (half-day or full-day), the group size, whether it is in-person or online, and whether you need a one-off workshop or a structured multi-session programme. A focused single-topic workshop sits at the lower end, while a tailored team programme across several topics costs more. We scope the right format for your team and goals and quote upfront, with no long-term contract.

What marketing topics do you train on?

We train on SEO, Google and Meta paid advertising, social media strategy and content, content marketing and copywriting, email marketing and automation, and marketing analytics. Each topic can be a standalone workshop or part of a wider programme. Because our trainers run these campaigns for real clients daily, the training is current and practical. We tailor the curriculum to your team's gaps, so you only spend time on what your business actually needs.

Do you train in-house or online?

Both. We deliver in-house workshops at your premises, which works well for whole-team training and hands-on sessions, and we run live online sessions for remote or distributed teams. In-person training is more interactive and is usually the better choice for practical, exercise-heavy topics, while online is convenient and cost-effective. We recommend the format that fits your team, location, and budget during the scoping conversation.

Who is the training for?

Our training suits in-house marketing teams, founders and business owners who want to understand and direct their marketing, junior marketers building their skills, and non-marketers who have ended up responsible for marketing. We tailor the depth to the audience, so beginners get solid foundations and experienced marketers get advanced, practical input. One-on-one coaching is also available for founders and marketing managers who want focused, personal upskilling.

What will my team be able to do after the training?

Your team will be able to apply the skills to your real marketing immediately. After SEO training they can do keyword research and optimise pages. After ads training they can structure and manage profitable campaigns. After content training they can write copy that converts. Every session is hands-on and uses your actual business as the teaching material, and your team keeps templates and resources, so the learning gets applied long after the workshop ends. For broader context, see our guide to marketing strategies for small business.

Should I train my team or hire an agency?

It depends on your situation, and often the answer is both. Training builds capability in-house, which is cost-effective long-term and gives you control. An agency gives you immediate expertise and capacity without the learning curve. Many of our clients train their team on the fundamentals while we handle the specialist or high-stakes work through our digital marketing services, and our social media marketing guide is a solid free starting point for your team. We are happy to advise honestly on the right mix for your goals and budget.

Client results

Real upskilling results from South African teams

Businesses that built real marketing capability in-house with our training.

Our team now runs their own ads profitably
“We were burning budget on Google Ads we did not understand. After two workshops with Juicy Designs our team can structure and manage campaigns themselves, and they are actually profitable now. They taught us using our real account, which made all the difference. Practical, current, and genuinely useful.”
SEO training paid for itself in three months
“Juicy Designs trained our content team on SEO using our own website. Within three months we were ranking for terms we had never touched before, all from work the team did themselves. The training paid for itself many times over. They explain things clearly and you leave able to actually do it.”
A full programme transformed our marketing team
“We brought Juicy Designs in for a structured programme across SEO, social, and analytics. Our marketing team went from guessing to making decisions on data. The curriculum was built around our business, not a generic course. Best investment we have made in our people this year.”

Trusted by

South African teams building marketing capability

From small businesses to growing marketing teams, Juicy Designs upskills people to run their own marketing with confidence.

+ 50 more teams trained across professional services, retail, e-commerce, and hospitality.

Credentials

Certified & trusted

Google Partner. Founder led. Transparent reporting. Serving South Africa from our Pretoria studio.

Google Partner

Premium agency certification

POPIA Compliant

Data protection certified

Meta Business Partner

Ads & Instagram expertise

TikTok Certified

TikTok ads specialist

HubSpot Platinum

Marketing automation

WCAG AA Compliant

Accessibility certified

Verified on Clutch

Clutch.co client reviews

Juicy Designs was founded in Pretoria in 2015 by Cobus van der Westhuizen (Co-founder & CEO) and Wynand van der Westhuizen (Co-founder & Creative Director). All certifications are held by active team members. Serving clients across South Africa since 2015.

Ready to build marketing skills in-house?

Juicy Designs trains South African teams to run their own marketing with confidence. SEO, ads, social, content, and analytics, taught by practitioners who do this daily. Marketing training from R3,500/workshop.