"My internet sales dramatically increased after switching to a Juicy Designs website. Their talent and professionalism is only surpassed by their kindness. My business cards are still getting compliments."
Design & Branding
Design & Branding in Pretoria
Branding is the process of creating a distinctive visual identity, voice, and positioning for your business. A brand identity includes a logo, colour palette, typography, and brand guidelines that tell customers who you are and why you are different from competitors. For South African businesses, strong branding increases perceived value and builds customer trust before a sale is made.
Full-service design & branding agency in Pretoria, South Africa. Logos, brand identity, graphic design, website design and development all produced in-house by our Pretoria team. Strategy-first approach that builds brands impossible to ignore. 64+ brands built since 2015.
Juicy Designs is a full-service design and branding agency based in Pretoria, South Africa. We build brand identities that make businesses impossible to ignore from logo design and typography systems to comprehensive brand guidelines and conversion-focused website design. Every project starts with strategy: we research your business, your audience, and your competitive landscape before designing anything. Our in-house team handles logo design, brand identity, graphic design (print and digital), website design, and website development. No outsourcing. No briefing strangers on your brand. Pretoria-based, nationally active. Startup brand builds from R5,000. Full brand systems from R25,000. Website projects from R25,000. Average brand redesign increases client conversion rates by 25-40%. All work produced in-house from brief to final file.
Three disciplines. One studio.
Choose your starting point
Brand identity, graphic design, and website design three distinct disciplines, all under one Pretoria roof. Your brand stays consistent across every channel because the same team makes everything.
Brand Identity
Juicy Designs builds complete brand identities that make Pretoria businesses impossible to ignore. Logos, colour palettes, typography systems, brand guidelines, social media kits, and visual systems all built on a strategic foundation. Startup brand-builds from R5,000. Full brand systems from R25,000.
Explore Brand IdentityGraphic Design
Production-ready design for every touchpoint. Brochures, magazines, packaging, vehicle wraps, billboards, signage, social assets, and marketing collateral all delivered in correct formats and colour profiles. In-studio production. 3-5 day turnaround. Based in Pretoria, serving South African brands nationally.
Explore Graphic DesignWebsite Design & Dev
Conversion-focused websites built mobile-first with WCAG AA accessibility, Core Web Vitals optimization, and SEO foundations baked in. Juicy Designs is Pretoria's web design studio. We design in Figma and build in WordPress, Webflow, or custom code. Average client conversion rate increase: 25-40% after redesign.
Explore Website DesignEverything in this pillar
Five design services. One Pretoria team
Zero handoffs. Every service delivered with the same strategy-first, brand-consistent approach.
Graphic Design
Graphic design is how brands communicate across every touchpoint print, digital, signage, packaging. Juicy Designs creates production-ready design files for brochures, magazines, social assets, vehicle wraps, billboards, packaging, and marketing collateral. Every asset delivered in all required formats and colour profiles (CMYK for print, RGB for digital). We handle revisions until you're happy. No endless back-and-forth. Packages from R2,000 per asset. Fast turnaround (3-5 days). Based in Pretoria, serving South African brands.
Learn moreBrand Identity
Your brand identity is your competitive moat. Without a distinctive visual identity, ads feel generic and waste budget. Juicy Designs builds complete brand identities: logo design, colour palettes, typography systems, brand guidelines, and visual systems. We start with strategy (positioning, messaging, personality), then design accordingly. Startup brand-builds take 4-6 weeks. Established brand refreshes take 2-3 weeks. Deliverables include logo files (multiple formats), brand guidelines (50+ pages), colour specifications, typography rules, and usage examples. Brand identity packages from R5,000 see full pricing.
Learn moreWebsite Design
Your website is your most expensive piece of marketing real estate poorly designed sites waste 50% of your paid ad traffic. Juicy Designs is Pretoria's conversion-focused web design studio. We create websites that turn visitors into leads and customers. We start with your business goals and audience research, map out the ideal user journey, design mobile-first layouts, ensure WCAG AA accessibility compliance, and build brand-aligned visuals. Average client conversion rate increases 25-40% after redesign. We design in Figma, then hand off to developers. 3-4 week turnaround. Website projects from R25,000 see full pricing.
Learn moreWebsite Development
Fast, responsive websites mean more conversions. Slow sites lose money. Juicy Designs builds websites optimized for Core Web Vitals (LCP, INP, CLS), mobile devices, and search engines. We use WordPress, Webflow, and custom builds depending on your needs. Every site includes SEO foundations (structured data, mobile optimization, clean URLs), analytics integration (Google Analytics, conversion tracking), form handling, and a content management system for easy updates. We test on real devices, optimize for page speed (target: LCP under 2.5s), and hand over with complete documentation. Average project: 4-6 weeks.
Learn moreBrand Strategy
Brand strategy is the foundation that makes every other marketing channel work harder. Without it, ads feel scattered and messaging is inconsistent. Juicy Designs develops brand positioning, messaging frameworks, audience personas, and competitive differentiation for Pretoria businesses. We define your brand voice, articulate your unique value proposition, and establish the strategic platform your visual identity and marketing will be built on. Included in all full brand identity packages. Also available as a standalone engagement for businesses that need strategic clarity without a full rebrand. Typically a 2-3 week engagement.
Learn moreHow we work
Simple, transparent, results-focused.
Here's what working with Juicy Designs on a design project looks like from day one.
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Discovery call
Free 20-minute call. We learn your business, brand goals, and current visual identity. You learn if we're the right fit.
Day 1 -
Strategy & brief
We build a design brief and creative direction within 5 business days. Positioning, personality, audience locked before a pixel is touched.
Week 1 -
Design & refine
We present initial concepts, gather feedback, and iterate. Unlimited revisions until the work is right. No extra charges.
Week 2-4 -
Deliver & hand off
Final files in all formats, brand guideline document, and a handoff call. You own all assets outright.
Week 3-6 -
Measure & evolve
We review brand performance at 30, 60, and 90 days. If the market responds differently than expected, we adapt. Your brand stays current.
What makes us different
Why Pretoria businesses choose Juicy Designs
Strategy, creative, and data all under one Pretoria roof. No handoffs. No excuses.
Strategy before design
We don't open Illustrator until we understand your business, your audience, and your competitive position. Every design decision is made against a strategic brief. Design without strategy is just decoration.
Design that performs
Bold ideas backed by performance thinking. Pretty design that doesn't sell is just decoration. Our creative team works alongside strategy so the work looks great AND drives revenue. Average conversion lift: 25-40% after redesign.
100% in-house. Always.
No outsourcing. No briefing strangers on your brand. Every logo, every page, every asset is built by our Pretoria team with direct founder involvement. You get Cobus and Wynand, not an intern.
Frequently asked questions
Got questions?
Straight answers about design & branding in Pretoria. No jargon, no runaround.
What’s included in a brand identity package from Juicy Designs?
Our brand identity packages include logo design, colour palette development, typography system selection, business card design, social media brand kit, and a comprehensive brand guideline document (50+ pages). Full brand systems also include stationery design, marketing collateral templates, and website design. We deliver all files in every format you'll ever need.
How long does a branding project take?
Startup brand builds take 4-6 weeks from brief to final handoff. Established brand refreshes take 2-3 weeks. Website design projects take 3-4 weeks from kickoff to Figma handoff. Development adds 3-4 weeks depending on complexity. All timelines include revision rounds and a dedicated handoff call.
How does design affect digital marketing performance?
Strong design directly impacts marketing ROI. Conversion-focused website redesigns increase conversion rates by 25-40% on average. Consistent brand identity improves ad recall by up to 80% and supports higher click-through rates across paid channels. Design isn't decoration it's infrastructure for your marketing. Learn about our web design services.
Do you redesign existing brands?
Yes. We specialise in brand refreshes and full redesigns. We audit your current brand, identify gaps and opportunities, and execute a redesign that modernises your visual identity while preserving brand equity built over time. Most established brand refreshes are completed in 2-3 weeks.
Do you handle both design and development in-house?
Yes. Juicy Designs handles the full pipeline in-house: strategy, design (Figma), and development (WordPress, Webflow, custom builds). No outsourcing. You brief us once and we deliver end-to-end from initial brand strategy through to a live, optimised website. This means faster iterations, tighter quality control, and zero briefing friction.
What design services does Juicy Designs offer in Pretoria?
We offer logo design, full brand identity, graphic design (brochures, social assets, print, signage, packaging, vehicle wraps), website design, website development, and brand strategy. All produced in-house from our Pretoria studio. We serve clients across Pretoria, Centurion, Johannesburg, and nationally across South Africa. See all services here.
How much does brand identity design cost in Pretoria?
Juicy Designs offers brand identity packages from R5,000 (logo-only starter) to R25,000 (full identity with guidelines) to R50,000+ (complete brand system including stationery, collateral, and website). Graphic design assets start from R2,000 per piece. Website projects from R25,000. See our full pricing page or request a custom quote.
Client results
Real results from real clients
Here's what Pretoria businesses say about our design & branding work.
"They built our brand identity from scratch and it immediately positioned us differently from other SaaS companies in SA. The visual system translates across everything website, deck, LinkedIn, email. Coherent and professional."
"They redesigned our website and redid our Google Business Profile. Foot traffic increased 58% and we went from 2.8 to 4.6 stars on Google. They actually understand how beauty services work wasn't just template work."
Trusted by
64+ businesses across South Africa
From e-commerce and SaaS to services and retail, Juicy Designs partners with ambitious brands.
+ 52 more clients across hospitality, food & beverage, financial services, and manufacturing.
Credentials
Certified & trusted
Every platform. Every certification. One Pretoria team.
Google Partner
Premium agency certification
POPIA Compliant
Data protection certified
Meta Business Partner
Ads & Instagram expertise
TikTok Certified
TikTok ads specialist
HubSpot Platinum
Marketing automation
WCAG AA Compliant
Accessibility certified
Verified on Clutch
Clutch.co client reviews
Juicy Designs was founded in Pretoria in 2015 by Cobus van der Westhuizen (Co-founder & CEO) and Wynand van der Westhuizen (Co-founder & Creative Director). All certifications are held by active team members.