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Schema Markup Generator

Build valid JSON-LD structured data in seconds. Fill in your details and this free tool generates clean Organization, LocalBusiness, FAQPage or Article schema you can copy straight into your site, so Google and AI answer engines like ChatGPT, Gemini and Perplexity can read exactly who you are and what each page means.

Build my schema Schema for AEO guide

Generator

Generate your JSON-LD schema

Pick a schema type, fill in what applies, and copy the output. Everything runs in your browser, nothing is sent anywhere. Only add schema for content that is actually on the page.

Facebook, LinkedIn, Instagram, X, Google Business Profile, etc. These confirm your entity.

Keep answers to 40 to 60 words and factual. Only mark up FAQs that appear on the page.

Your JSON-LD Copied 
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "address": {
    "@type": "PostalAddress",
    "addressCountry": "ZA"
  }
}
</script>
Rich Results Test Schema.org Validator

Paste this into the <head> of the matching page. Keep one Organization block site-wide.

Honest note: schema does not make weak content rank. It removes every reason an AI engine has to misread or skip content that is genuinely good. Always validate before publishing, and never mark up content a visitor cannot see.

Plain English

Why schema markup matters for AI search

For traditional SEO, schema was a helpful signal. For AI answer engines, it is closer to a source. When someone asks ChatGPT, Perplexity, Gemini or reads a Google AI Overview, the engine reads structured content, extracts the facts and writes an answer. Clean schema hands those engines accurate, machine-readable facts instead of making them guess.

This tool covers the four types that do the most work: Organization (who you are, site-wide), LocalBusiness (your physical presence and area), FAQPage (clean question-and-answer pairs for extraction) and Article (editorial pages with an author and dates). For the full breakdown, read our guide to schema markup for AEO, and see how it fits with AI SEO, AEO and GEO.

Want it done for you and tied into a full plan? Juicy Designs has built search visibility for South African brands since 2015. Our AI SEO and AEO services implement and validate structured data across your site, then pair it with answer-first content so AI engines can find, trust and cite you. Check your readiness first with our AI Readiness Assessment.

Want schema done right across your whole site?

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Questions

Schema markup questions

What is a schema markup generator?

It builds structured data, in JSON-LD, that you paste into your website so search engines and AI answer engines can read exactly what your content means. This free tool generates valid Organization, LocalBusiness, FAQPage and Article schema for South African businesses.

What is JSON-LD and why use it?

JSON-LD is the format Google and the major AI engines recommend. It sits in a single script block in your page head and keeps markup separate from content, which makes it easier to maintain than Microdata or RDFa and the most reliable for AEO.

Which schema types matter most for AI search?

Start with Organization site-wide, Article or BlogPosting on editorial pages, FAQPage for question-and-answer content, and LocalBusiness if you serve a physical area. These tell AI engines who you are, what each page is, and which questions it answers.

Where do I put the schema?

Paste the generated script block into the head of the relevant page. Keep one Organization definition site-wide, and only mark up content that is actually visible. Marking up content a visitor cannot see is the fastest way to get your schema ignored.

How do I check my schema is valid?

Run it through the free Google Rich Results Test and the Schema.org Validator, both linked in the tool above. Validate every time you change your markup, since a single syntax error can invalidate the whole block.